small business marketing tips

Content Marketing is a major asset to your sales funnel and as a small business owner, it can never hurt to find ways to save time and effort. Let’s go ahead and call a spade a spade—Content Marketing can be…

Businesses are no longer competing with the local competitor a few miles away, they are now competing with the roughly 7.1 million Ecommerce businesses in the world—not to mention the roughly 1.8 million right here in the U.S. Global competition has proven…

Once you’ve decided on a strategy (which if you recall from my last article, is your business goals in alignment with the type of content best suited for yielding those results), you now need a plan to follow. When you have a plan,…

Social Listening should be an essential part of your brand development strategy. It’s a way to grow your business by using inside knowledge to increase your customer-acquisition efforts. Given that Covid-19 has altered reality as we know it, businesses need to…

Regardless of industry or even the type of product or service you offer, there is a specific result that you are committed to as a business. That result can look like “generating more leads, increasing audience engagement, or increasing website visits…